We covered a lot of ground but the topline takeaway was that we're seeing continued convergence in wine websites. Snooth still has a major function as a shopping comparison search engine for wines. But their goal is to be much broader than that and to provide a wide range of content on regions, varietals,food and wine, wine tourism and of course ratings. Much of this content will be user generated, but unlike Wikipedia, subject to gatekeeping by the editorial folks both on staff at Snooth and via volunteer curators.
Constance offered to curate the Austrian section and we're waiting for Greg's formal OK on that.
To illustrate the convergence factor, you can link an account at Snooth, (and I would assume Wine Searcher and WineZap) to your twitter and facebook accounts. Sphere: Related Content
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